Advertising | Page 62 of 63 | Hawthorne Advertising

Hawthorne Wins Public Relations and Marketing Excellence Award

LOS ANGELES, March 15, 2018 /PRNewswire/ — The Business Intelligence Group recently announced that Hawthorne has won “Marketing Agency of the Year” in the 2018 Public Relations and Marketing Excellence Awards. Hawthorne, a creative, technology-driven advertising agency, specializes in data-focused ad campaigns to support business growth for an expansive base of Fortune 500 brands like […]

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When Hiring An Agency, Look For These 11 Traits

Agency Press / By jfrancis

Author: Forbes Agency Council Original Publication: Forbes Date Published: March 5, 2018 Finding a digital agency that you can work with is key to the success of your business. You may have a long-standing relationship with a firm, but it just might not be providing your company what it needs to reach its marketing strategy goals. According to a report by the Association

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Hawthorne Accepted into Forbes Agency Council

Agency Press / By jfrancis

Jessica Hawthorne-Castro, CEO of Hawthorne, a creative, analytics and technology-driven advertising agency, has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Jessica joins other Forbes Agency Council members, who are hand-selected, to become part of a curated network of successful peers

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9 Expert Tips For Achieving Maximum Success With Your Digital Agency

Agency Press / By jfrancis

Author: Forbes Agency Council Original Publication: Forbes Date Published: March 2, 2018 Attaining success with your business is the goal of every digital agency owner. You strive to do better than the year before and work harder than ever to accomplish your goals for every quarter. As much as you try, you may face obstacles that

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Time to Stop Talking Around Big Data, Embrace It and Drive Your Business Forward

Agency Press / By jfrancis

Author: Jessica Hawthorne-Castro, CEO Original Link: Digitizing Polaris Date Published: July 21, 2017 One of the most pressing challenges facing modern businesses today is shifting culture towards a data scientist-driven approach. To complete this shift, a company doesn’t just need a big data strategy, it needs a business strategy that incorporates big data in a

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Ep. 110 – Jessica Hawthorne-Castro – CEO OF Hawthorne Advertising

Agency Press / By jfrancis

Author: n/a – interview with JHC, Matt Gottesman and Case Kenny Title of piece: Episode 110: Jessica Hawthorne-Castro – CEO of Hawthorne Direct Original Publication: HDF Magazine Date Published: June 26, 2017 Jessica Hawthorne-Castro – CEO of Hawthorne Direct “I came out to LA, then I broke into the entertainment industry all on my own. I had a

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Jessica Hawthorne-Castro Selected as a Finalist For L.A. Biz’s Women of Influence 2017

Agency Press / By jfrancis

Hawthorne is proud to announce that the Los Angeles Business Journal has selected owner/CEO Jessica Hawthorne-Castro as a finalist for the L.A. Biz Women of Influence awards for the second year in a row. This program honors women business leaders who innovate, succeed and pay it forward. The winners will be announced at the Women’s

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Four International Trends to Watch in 2017

Agency Press, Industry Research / By jfrancis

Author: Jessica Hawthorne-Castro Original Link: ER Magazine Date Published: May – June Issue 2017 Some 95 percent of the world’s consumers reside outside of the United States, the U.S. Chamber of Commerce says, so the lure of the international marketplace is strong for marketers seeking new customers, business opportunities, and higher revenues. But while thinking beyond borders

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SVP George Leon Participating and Speaking at the Mobilenomics Roundtable in Park City, Utah

Agency Press / By jfrancis

June 5, 2017 On Monday, June 5th, Hawthorne’s own George Leon will be participating and speaking in a Roundtable discussion at the Mobilenomics event in Park City, Utah. The conference, which began on June 4th and continues through June 6th, will be held at the Stein Eriksen Lodge at Deer Valley Resort. Mobilenomics is an

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Opinion Improving marketing ROI with data analytics

Agency Press, Industry Research / By jfrancis

Author: Jessica Hawthorne-Castro, CEO Original Publication: Information Management Organizations are increasingly adopting big data analytics to understand and then fix business problems. They’re learning how to extract value from multi-sourced information and then relate that information to an issue in their marketing, manufacturing, advertising, or shipping, etc. For example, T-Mobile (and the other main carriers)

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