Industry Insights
Ideas to Inspire
What’s next in marketing, brand building, media and tech?
- The Business Journals
- Jessica Hawthorne-Castro
Leadership is about more than achieving goals—it's about valuing the people who help you get there. Jessica Hawthorne-Castro shares her way of showing her appreciation for her team in Business Journals Leadership Trust latest article. From personalized recognition to meaningful incentives, these strategies can help you build stronger connections, boost morale and create a more engaged workplace culture.
- Forbes
- Jessica Hawthorne-Castro
Public relations is about more than strategy—it’s about mastering the art of connection, creativity and adaptability. In Forbes Agency Council latest article, Jessica Hawthorne-Castro highlights a soft skill that every PR professional should hone to thrive in today’s dynamic landscape. From fostering emotional intelligence to staying resilient under pressure, these insights will help you stand out in a competitive industry.
- The Business Journals
- Jessica Hawthorne-Castro
Employee development is the cornerstone of a thriving workplace, but common obstacles can stand in the way of progress. In Business Journals Leadership Trust latest article, Jessica Hawthorne-Castro shares her insight into a common barrier and provides a way to overcome it.
- The Business Journals
- Jessica Hawthorne-Castro
Great client relationships are the foundation of every successful business. Whether it’s through proactive communication, tailored solutions, or delivering consistent value, there’s always room to elevate your client partnerships. In Business Journals Leadership Trust latest article, Jessica Hawthorne-Castro shares her actionable tips to strengthen your relationships and drive long-term success.
- The Business Journals
- Jessica Hawthorne-Castro
Ever wonder what shaped today’s most successful entrepreneurs? Jessica Hawthorne-Castro shares her most memorable lesson in Business Journals Leadership Trust latest article.
- The Business Journals
- Jessica Hawthorne-Castro
December is here and it’s the perfect time to reflect, refocus and set your business up for success in the new year. In Business Journals Leadership Trust latest article, Jessica Hawthorne-Castro shares her essential end-of-year action items every business should prioritize.
- The Business Journals
- Jessica Hawthorne-Castro
Investing in inclusive leadership development strengthens teams and fosters new perspectives, paving the way for a more equitable future. In Business Journals Leadership Trust latest article, Jessica Hawthorne-Castro shares her effective ways to create leadership opportunities that embrace inclusivity and drive impactful change.
- Forbes
- Jessica Hawthorne-Castro
Connecting with your audience on a deeper level starts with great storytelling, but how can corporations craft stories that truly resonate? In Forbes Agency Council latest article, Jessica Hawthorne-Castro shares her tips on how to tell authentic, engaging and impactful stories that elevate your brand and foster stronger consumer relationships.
- The Business Journals
- Jessica Hawthorne-Castro
In Business Journals Leadership Trust latest article, Jessica Hawthorne-Castro outlines her strategy that helps senior leaders enhance their management approach, foster team alignment and drive impactful results.
- The Business Journals
- Jessica Hawthorne-Castro
Empowering women in the workforce isn’t just a goal—it’s a necessity for thriving, equitable workplaces. In Business Journals Leadership Trust latest article Jessica Hawthorne-Castro provides her perspective on strategies to support women’s growth, break down barriers and foster inclusivity in professional environments.
Resources
Hawthorne has been a leader and pioneer in Brand Response Advertising and Direct Response Marketing for 35 years.
Our rich history of measuring audience response and applying data-driven attribution and analytics to optimize campaigns provides us with an unparalleled depth and breadth of experience. Some of that experience is shared below in this Resources section.
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