Question: What Is One Way Brands Can Win Eyeballs On TikTok With Relatable Videos?
Answer: Get Creative With First-Person-POV Camera Angles.
14 Ways Brands Can Win Eyeballs On TikTok With Relatable Videos Read More »
Question: What Is One Way For Agency Pros To Find Inspiration For Creative Campaigns And Copy?
Answer: Find Time For Quiet Reflection Every Day.
How 16 Agency Pros Find Inspiration For Creative Campaigns And Copy Read More »
What is zero-party data? It’s a key that can unlock entirely new models for customer engagement, if marketers embrace it. It can also fulfill the promise of true personalization and build a foundation of loyalty and trust with your audience.
Our SVP of Marketing & Client Development, Christian Jones, examines how to leverage zero-party data to drive successful engagement. Read the full article on VentureBeat.
What marketers are missing about zero-party data Read More »
Question: What is one of the 15 Ways Companies Can Build Brand Reputation Sharing Honest Reviews?
Answer: Comment On Less-Than-Stellar Reviews To Address Customer Concerns.
15 Ways Companies Can Build Brand Reputation Sharing Honest Reviews Read More »
Question: Why Does Holiday Planning Look Different For Marketers And Advertisers In 2022?
Answer: ‘Seasonal’ Promotions Can Drive Sales All Year Long Now.
How Holiday Planning Looks Different For Marketers And Advertisers In 2022 Read More »
Question: What is one of the 12 marketing mistakes many small businesses make (and what to do instead)?
Answer: Not bothering with marketing at all.
12 marketing mistakes many small businesses make (and what to do instead) Read More »
Gen Z places less value on high price tags and material goods, whereas millennials buy pricey bottles, designer goods and trips.
Don’t Blur the Lines When Marketing to Millennials and Gen Z Read More »
Question: What’s one of the 14 must-do activities for leadership groups in Q4?
Answer: Dig into strategic planning for the coming year.
14 must-do activities for leadership groups in Q4 Read More »
Question: What’s one way to tackle a perfectionist mindset and get more done?
Answer: Make a detailed strategic plan.
15 ways to tackle a perfectionist mindset and get more done Read More »
If the metaverse becomes a place where billions of real people interact and have expendable currencies, brands will leverage experiences to drive consumers down a purchase funnel, just as they do in the physical world. But how that ecosystem of brand/advertiser, media and consumer take shape is still in flux. Our SVP of Marketing Christian Jones has some things to consider when jumping in.
Advertise in the Metaverse? It’s Complicated. Read More »
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