Question: What’s one of the 7 essential items for every business’s holiday season to-do list?
Answer: Ensure you have enough staff members and products to meet a sudden rush.
7 essential items for every business’s holiday season to-do list Read More »
Question: What’s one of the 10 helpful strategies for restructuring your management team?
Answer: Integrate new leaders with the existing team.
10 helpful strategies for restructuring your management team Read More »
Increased competition from niche brands has not only weakened traditional brand loyalty, but has also created a paradigm shift for how CPG brands do business. Our Director of Client Development, Cyndi McMaster, explores the challenges and opportunities for today’s marketers. Read the full article on Retail TouchPoints.
The Path of Today’s CPG Brands Read More »
Question: What Is One Way Brands Can Win Eyeballs On TikTok With Relatable Videos?
Answer: Get Creative With First-Person-POV Camera Angles.
14 Ways Brands Can Win Eyeballs On TikTok With Relatable Videos Read More »
Question: What Is One Way For Agency Pros To Find Inspiration For Creative Campaigns And Copy?
Answer: Find Time For Quiet Reflection Every Day.
How 16 Agency Pros Find Inspiration For Creative Campaigns And Copy Read More »
What is zero-party data? It’s a key that can unlock entirely new models for customer engagement, if marketers embrace it. It can also fulfill the promise of true personalization and build a foundation of loyalty and trust with your audience.
Our SVP of Marketing & Client Development, Christian Jones, examines how to leverage zero-party data to drive successful engagement. Read the full article on VentureBeat.
What marketers are missing about zero-party data Read More »
Question: What is one of the 15 Ways Companies Can Build Brand Reputation Sharing Honest Reviews?
Answer: Comment On Less-Than-Stellar Reviews To Address Customer Concerns.
15 Ways Companies Can Build Brand Reputation Sharing Honest Reviews Read More »
Question: Why Does Holiday Planning Look Different For Marketers And Advertisers In 2022?
Answer: ‘Seasonal’ Promotions Can Drive Sales All Year Long Now.
How Holiday Planning Looks Different For Marketers And Advertisers In 2022 Read More »
Question: What is one of the 12 marketing mistakes many small businesses make (and what to do instead)?
Answer: Not bothering with marketing at all.
12 marketing mistakes many small businesses make (and what to do instead) Read More »
Gen Z places less value on high price tags and material goods, whereas millennials buy pricey bottles, designer goods and trips.
Don’t Blur the Lines When Marketing to Millennials and Gen Z Read More »
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