Question: What’s one of the seven most inspirational ad campaigns?
Answer: ‘‘They’re Gr-r-reat!’’
“Tony the Tiger stands out as a highly iconic advertising mascot, famously endorsing Kellogg’s Frosted Flakes cereal. His well-known catchphrase, “They’re Gr-r-reat!” is one of the most memorable advertising slogans, highlighting the effectiveness of a well-designed mascot in establishing brand identity and forging an emotional bond with consumers.“
– Jessica Hawthorne-Castro, Hawthorne Advertising
For the full article go to “Seven of the most inspirational ad campaigns for these agency leaders” at Forbes.