Question: What’s one of the 15 ways to reach target audiences using Snapchat’s AR filters?
Answer: ‘Use a filter to randomly assign users different identities.’
“A filter that randomly assigns users different identities based on specific characteristics is a fun and engaging way to captivate an audience. This personalized approach can spark curiosity and encourage users to interact more with the filter, leading to increased engagement on the platform.“
– Jessica Hawthorne-Castro, Hawthorne Advertising
For the full article go to “How to reach target audiences using Snapchat’s AR filters” at Forbes.