How to reach target audiences using Snapchat’s AR filters

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How to reach target audiences using Snapchat’s AR filters

Question: What’s one of the 15 ways to reach target audiences using Snapchat’s AR filters?
Answer: ‘Use a filter to randomly assign users different identities.’

“A filter that randomly assigns users different identities based on specific characteristics is a fun and engaging way to captivate an audience. This personalized approach can spark curiosity and encourage users to interact more with the filter, leading to increased engagement on the platform.
Jessica Hawthorne-Castro, Hawthorne Advertising

For the full article go to “How to reach target audiences using Snapchat’s AR filters” at Forbes.

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