Question: What’s one of the nine popular ways companies are changing up their digital CX?
Answer: ‘Providing tailored recommendations.’

“Enhancing the digital customer experience now requires personalization. Customers anticipate tailored recommendations for additional products and services based on their individual needs and interests.“
– Jessica Hawthorne-Castro, Hawthorne Advertising

For the full article go to “Nine popular ways companies are changing up their digital CX” at Forbes.