Question: What’s one of the 7 ways to measure and leverage ROI metrics for customer service?
Answer: ‘Measure each customer’s lifetime value.’
“Measuring the lifetime value of a customer is a key indicator that your customer service is effective. Sharing increases or decreases in ROI numbers can motivate team members to continue providing high-quality customer service.“
– Jessica Hawthorne-Castro, Hawthorne Advertising
For the full article go to “7 ways to measure and leverage ROI metrics for customer service” at The Business Journals.